NEW
SHOP ALL
New In
Back in stock
Best Sellers
NEW IN
Stage Black Floral Satin Puff Sleeve Floaty Maxi Dress
Stories be Told
$189.90
Kensington Khaki Trench Coat
$249.90
Peak Black Oversized Padded Shell Jacket
CLOTHING
ALL FASHION
New In Fashion
Dresses
Knits + Sweats
Tops + Tees
Shirts
Skirts
Shorts
Pants
Denim
Jeans
Blazers
Jackets + Coats
Basics
Get The Set
The Edits
Back In Stock
Online Exclusives
Back To Work
Wardrobe Foundations
Get The Look
Everyday Essentials
The Celebration Edit
Luxe Layers
Colour Edit: Chocolate
ALL CLOTHING
Bliss Chocolate Linen Bias Midi Skirt
RE:Union
$109.90
Townie Black Stripe Side Tape Wide Leg Pants
$159.90
Pinot Taupe Oversized Shacket
$198.90
ACCESSORIES
Accessories
New In Accessories
Jewellery
Bags
Sunglasses
Wallets + Purses
Hats
Belts + Scarves
Support Local
SHOES
Sneakers
Heels
Slides
Boots
THE EDITS
The Bag Edit
Flo Gives Back Jewellery
ALL ACCESSORIES
Amalfi Black Leather Double Handle Shoulder Bag
Among the Brave
$269.90
Linear Black Chelsea Elastic Ankle Boot
EOS
$298.90
Caliente Tort Gold Arms Brown Polarised Lens Sunglasses
Le Specs
$105.00
HOME & BEAUTY
Home + Beauty
New In Home + Beauty
All Home + Beauty
Drink Bottles + Keep Cups
Glassware
Candles + Diffusers
Books
Eat & Drink
Cushions, Throws, Linen
Home Decor
Table + Kitchen
Beauty
Makeup + Skincare
Fragrance
Books + Stationery
Flo's Bookshelf
Notebooks + Planners
Cards + Wrapping
For Kids
Edits
Flo's Home
HOME BEST SELLERS
Rose Sangria Cocktail Infusion Jar
Tippl
$39.90
Round White Jewellery Travel Case
Love Lulu
$19.90
Champagne 2.0 Wine Tumbler with Stem
Huski
$44.90
OUTLET
OUTLET FASHION
Shop Outlet Fashion
BY CATEGORY
Dresses from $30
Pants from $60
Skirts from $40
Tops from $20
Linen from $30
OUTLET HOME + BEAUTY
All Sale Home + Beauty
Outlet Accessories
All Sale Accessories
SHOP BY PRICE
$50 And Under
$100 And Under
$150 And Under
$250 And Under
GIFT GUIDE
Gifts For Her
For the Beach Lover
Gifts For Parents + In-laws
For The Trendsetter
For The Hostess
For The Bookworm
Pampering Gifts
BY PRICE
Under $30
Under $50
Under $75
Under $100
Under $150
POPULAR GIFTS
Gift Vouchers
Bags + Purses
BRANDS
POPULAR
Coop
Saben
Esmaeé
Frank Green
Glasshouse
Isle Of Eden
Status Anxiety
Who Is Elijah
BRANDS A-Z
Brands A-G
Brands H-N
Brands O-U
Brands V-Z
FLO FAMILY
Our Story
Our Impact
Our Blog
Our Boutiques
OUR BLOG
OUR IMPACT
Introducing Greenspark, our new Tree planting platform
We're aware of how online orders increase our carbon footprint, since June 2019, we've been planting a tree for every online order to help offset...
Our Top Winter Accessories as chosen by the Flo Team
Winter while cold and rainy is our favourite season for accessorising and styling our outfits to the max. From scarves and beanies to boots and...
Move For Good | Your Weekend Activity
Hey Aucklanders... Looking for an activity this weekend that also gives back? Look no further than Move For Good, an initiative focused on getting people moving while...
5 Ways To Go Plastic Free This July
It's July which means we are half way through the year and in the month where individuals and companies around the world make a further...
Introducing Little Difference | Local Loves
Introducing Little Difference... founded by Sophie Stevens and Pete Oswald, every product is designed to do good! Sophie and Pete's passion for the environment has been a key...
After The Rain - Gentle Reminders | Flo's Book Club
Alexandra Elle, author, wellness educator and breathwork coach brings you 'After The Rain - Gentle Reminders For Healing, Courage and Self Love'. In this book,...
Your next Winter escape | From North to South
With a few of our Flo Family off to catch the European sun, we've been looking at ways we can have a Winter escape of...
Mr & Mrs Bistro | Dining With Flo
If you're anything like us here at Flo & Frankie we love supporting local businesses... Just up the road from our head office, nestled in...
Recipe Reveal | Spaghetti with creamy lemon sauce from A Table For Friends
This is a book about cooking for friends... how to do it and how to enjoy doing it. There doesn't need to be a 'special' occasion...
Long Weekend Packing | Your essential guide
With the long weekend fast approaching, it's easy to leave packing to the last minute in the rush to get five days' worth of work...
Queenstown we're so excited to meet you! | Here's our journey so far
Hello Queenstown! We’re so excited to meet you, we've moved in down the road at 18 Ballarat Street! We're now open, pop in anytime and say...
Introducing George & Edi | Local Loves
Introducing George & Edi... founded in 2011 by Wanaka-based sisters, Sarah and Rose Agnew, whose passion for artisanal home fragrance and the want to work...
sign up now to get 15% off
Your cart is currently empty.