Flo in the Know | Blog

What is a Midi Dress & Why Midi Dresses are a Wardrobe Must-Have | Flo & Frankie

Discover the timeless elegance of midi dresses. Learn what makes them a must-have wardrobe staple and how to style them effortlessly for any occasion. ...

The Perfect Pair | A Guide To The Pants You'll Actually Wear | Flo & Frankie

At Flo & Frankie, pants are having quite the moment. From our cult-favourite Townie Pants to fresh new cuts in wide-leg and relaxed fits, these...

How to Build the Ultimate Knitwear Wardrobe | Flo & Frankie

Whether you’re layering a statement knit over a slip dress or reaching for a classic ribbed staple, the right knitwear pieces will see you through...

From AM to PM—Sale Dresses You Need | Flo & Frankie

We say it all the time, but we really do want dresses that seamlessly transitioning from desk to dinner, brunch to bar, weekend errands to...

Seeing Red: How to Wear 2025’s Hottest Hue | Flo & Frankie

2025 is painted red. Flame, burgundy, and cherry are setting the tone for the year ahead, bringing richness, depth, and a little drama to your...

Brand Spotlight with Willow & Mae | Flo & Frankie

With a dreamy palette of pinks, peaches, creams, and rich browns (and more on the way), Willow & Mae is definitely a brand to watch...

Sustainability Spotlight with Matcha Made | Flo & Frankie

In the search for a better energy boost, Matcha Made is rewriting the rules. Shop Matcha Made now at Flo & Frankie! ...

Denim Brands to Watch in 2025 | Flo & Frankie

Whether you're after a relaxed, everyday pair or something more structured and polished, Flo & Frankie have the perfect jeans waiting for you. We’re talking...

Valentine’s Day Outfit Inspo from Our Head Office Girlies | Flo & Frankie

Feeling stuck on what to wear for Valentine's Day? That's where we come in! Our Flo & Frankie team has pulled together their dream Valentine's...

Sustainability Spotlight with Chia Baby | Flo & Frankie

Chia Baby shows that little hands can make a big impact. Swapping single-use cups for something reusable is a small change that makes a huge...

Best Fabric for Summer Dresses | Flo & Frankie

Stay cool this summer with Flo & Frankie’s top fabric picks for dresses. Discover breathable and stylish fabrics like linen and cotton for ultimate comfort....

5 Perfect Summer Wedding Guest Dresses | Flo & Frankie

Discover 5 perfect summer wedding guest dresses at Flo & Frankie. From elegant maxis to playful midis, find the style to suit every wedding vibe....