At Flo & Frankie we bring together top Australian brands in one beautiful place, blending local essence with global trends for a style that resonates with people everywhere.

Our journey has been all about evolving and growing, with each piece in our collection chosen to make you look and feel amazing. Embracing an elevated everyday style philosophy, carefully selected fabrics, and versatile designs, Flo & Frankie pieces are crafted to become cherished staples in your wardrobe.

The story of every Flo & Frankie wearer inspires our collections, ensuring each garment carries an enduring essence of warmth, inspiration, and confidence.

We embrace sustainability and transparency in every facet of our operations. While we acknowledge that perfect sustainability is a journey, we are committed to making a positive impact with initiatives like tree planting for every order and eco-friendly packaging. Designed to last and made with care, our practices reflect our core values of quality, community kindness, and environmental responsibility, inviting you to join us in making a meaningful difference.