Queenstown we're so excited to meet you! | Here's our journey so far

Hello Queenstown! We’re so excited to meet you, we've moved in down the road at 18 Ballarat Street! We're now open, pop in anytime and say hi to our lovely team!

To celebrate our opening do we have a treat for you! We have a couple of fun surprises and delights in-store from now until Sunday!


- The first 50 people through the door each day will receive a complimentary goodie bag valued at $40.


- Gift With Purchase valued at $60 when you spend $200 or more in-store... (while stocks last!)

Queenstown is our 10th boutique and it couldn’t have happened without you! So if you’ve been with us since the start or have only recently joined the family, thank you. We thought now would be the perfect time to take a trip down memory lane and reintroduce ourselves!


Have a read below to learn more about who we are...

Photo of girl picking flowers

Who is Flo & Frankie?

Founded in 2013, Flo&Frankie started as a family-run business with Chrissy Conyngham and her three daughters, Ruby, Lucy and Bella at the helm.


As a female-led, New Zealand business, with a heart for supporting communities, both locally and internationally, we quickly became known for our generous offering of fashion, homeware and gifts. We’re proud to offer a unique shopping experience, where fashion meets lifestyle across our ten boutiques.


We wanted to take a moment and reflect on the past year, 2021 and 2022 have been a massive couple of years of growth for us so far. Opening three more boutiques, extending our brick & mortar reach from Auckland all the way down to Queenstown, along with this growth we increased our give back and environmental initiatives and as of the 2022/23 FY are calculating and working towards offsetting our Carbon Footprint.

Chrissy and Ruby

What is our why?

We’re passionate about giving women the confidence to be themselves, with a one-stop destination for discovering the perfect outfit, something special for the home, or a gift for a loved one.  


The heart and soul of Flo & Frankie is to bring together the best of fashion and lifestyle products, and combine that with helping others at home in New Zealand, or further afield internationally through our social and environmental initiatives. Our leading driver for change is  Flo Gives Back. This initiative came about through the desire to give back to women and children in need.

Bella in Nepal with Flo Gives Back

“I started the business because I wanted to build something that would become a vehicle to give back. I felt like I was given so much support, mentoring and opportunities in my life, and I wanted to use it for good to give back a little of what I received. “

- Chrissy Conyngham | Founder & Director

Looking to the future:

We’re so excited for what’s to come and look forward to taking you on the journey with us! While we can’t say for sure what the future hold, we know as long as we stick to our core philosophy and stay true to our values and you, our customers, then there are only good things to come!

Discover below our favourite selects from new in:

With Love,

Flo Family


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